Tshirt Printing Helps Sell Products And Express Opinions

By John Thomas

The watershed decade of the 1960s brought a massive amount of change to society, including how people commonly dress. The hippie movement popularized psychedelic colors, and the blank cotton t-shirt was a canvas waiting to be painted with bright pigment. Today, tie-dying has give way to tshirt printing that includes specific messages or images designed to express a point of view, or to promote a particular product or event.

While there are still plenty of the plain variety sold as underwear, custom designs have become popular, practical, and cost-effective. Several techniques are being used today to imprint nearly anything from simple slogans or logos to more intricate portraits, with nearly unlimited creative possibilities. Traditionally, screen printing has been the most common method of production.

This method is not only economical, but has been used for many years on such common material as paper, wood, or even plastics. The colors are versatile, brilliant, and durable, lasting well even when worn often. The screen print techniques used today are a combination of modern digital processes and traditional methods of transferring images from screen to fabric.

When finished, screen prints are bright, clean, and crisp. The individual screens can be saved for future use, and the colors last very well through repeated trips to the laundromat. For more limited production runs, however, the heat transfer process is often used. It works best on plain, white fabric that cannot alter the color of ink being used. The end result looks good, but is somewhat easier to damage.

All-digital transferal techniques are gaining in popularity. The process works especially well for duplicating designs that have multiple colors or intricate designs, but do not require a significantly large production run. The digital process is especially effective for producing a limited number of high-quality shirts, and is more economical for restricted production.

Most humans enjoy people watching. Wearing a customized t-shirt makes a statement that often gets noticed more readily than even the most in-your-face billboard, or annoyingly repetitive television commercial. As advertising that can be worn, printed t-shirts are hard to beat. They are inexpensive and trendy, can be worn and seen nearly anywhere, and their unique messages make them memorable, a prized quality in the world of advertising.

Psychologically, identical shirts are very helpful in creating a group spirit in work situations, classrooms, or when playing certain sports. Not only do they impart a sense of belonging or membership, but they can create a temporary feeling of togetherness even in groups of uninterested and unrelated individuals. Because they are so fast and easy to print, they are good for gift-giving at occasions including family reunions, picnics, or even as party favors.

The availability of tshirt printing websites makes ordering a special design simple and quick. Whether the image or message you need must reflect conservative company values, or needs to appeal to a much younger audience, it can be imprinted on a quality cotton t-shirt. Most people enjoy getting a high-quality shirt, and will continue to wear it long after the special occasion has ended.

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Find a summary of the reasons why you should order custom printed Tshirts and more information about a reputable Tshirt printing company, now.